MONSOON GROUP

ADDY LEE

Addy Lee — local leading authority on hair and fashion is one of Singapore's most sought-after hairstylists today. He is popular with top local celebrities, fashion labels and society's elite for his cutting-edge and creative hair designs.

This phenomenal entrepreneur's passion for hairstyling started since he was 13. Even at his young age, his vision was clear, and he alternated between books and scissors after enrolling himself as a trainee in a hair salon in Penang, Malaysia.

In search of his dream, Addy left his hometown for Singapore in 1990. For 3 years, he moved from one establishment to another, gathering experience in both the creative art of hairdressing and the running of a salon business.

To date, his achievements include 12 salons in Singapore and Malaysia, and Monsoon Hair Academy. The latter is a dream-come-true for the successful Addy, who has always wanted to pass on his passion and skills to others with the same ardor for the dynamic industry.

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HAIR JOURNEY

Hair Journey by Addy Lee was launched in July 2006. The collection showcases a series of hairstyles inspired through time.

Produced by Feminine Magazine.

Available at all Monsoon Group salon outlets.

ADDY'S PORTFOLIO

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HAIR SHOWS

  • Hair Journey by Addy Lee Launch 2006 Singapore
  • L'Oréal Color Symphony 2006: Malaysia
  • Lux Circus of Trend 2004: Singapore
  • Davines Hair Show 2004: Los Angeles
  • Singapore Fashion Week 2003
  • Hair Trend Wella Hair Fusion 2001: Hong Kong
Addy TVC

TV COMMERCIALS

  • Lux Shampoo starring Michelle Chia
  • Lux Body Shampoo starring Joanne Peh
  • Dove Shampoo by International Italian Director
  • Silkpro starring Quan Yi Feng
  • Cenosis Slimming Center starring Quan Yi Feng
  • Panadol starring Quan Yi Feng
  • Mitsubishi Air Conditioners for Jack Neo
  • Dove Shampoo Malaysia
  • Fujitsu starring Lynn Poh
  • Addy Print
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  • Addy Print3
  • Addy Print4
  • Addy Print5
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PRINT COMMERCIALS

  • Lux Shampoo starring Michelle Chia
  • Lux Body Shampoo starring Joanne Peh
  • Fujifilm starring Joanne Peh
  • Dove Shampoo by International Italian Director
  • Silkpro starring Quan Yi Feng
  • Cenosis Slimming Center starring Quan Yi Feng
  • Panadol starring Quan Yi Feng
  • Mitsubishi Air Conditioners for Jack Neo
  • Dove Shampoo Malaysia
  • Fujitsu starring Lynn Poh
  • OCBC Bank Jack Neo
  • Slim Fit starring Lynn Poh
  • Magnolia Ice Cream starring Joanne Peh
  • Pokka Jasmine Green Tea starring Vivian Lai
  • Ginvera featuring Michelle Chia
Addy Seminar 1

Addy Seminar 2

Addy Seminar 3

SEMINAR / WORKSHOP

  • DOVE AWARE HAIR SHOW 2005 @ HEREEN
  • DOVE BEAUTY WORKSHOP 05 @ MANDARIN BALLROOM FOR UNILEVER SINGAPORE RETAILER
  • DOVE HAIR WORKSHOP 06 SPECIALISED FOR UNILEVER STAFF & PROMOTER.
  • LUX HAIR CARE LAUNCH DINNER AND HAIR SHOW 2004
  • LUX HAIR CARE LAUNCH BEAUTY MAKEOVER FOR UNILEVER SINGAPORE RETAILER 2004 @ SWISS HOTEL STANFORD
  • LUX HAIR CARE WORKSHOP 05?FOR UNILEVER STAFF & PROMOTER
  • LUX BEAUTY WORKSHOP FOR UNILEVER REGIONAL TEAM @ SHANGA-RI-LA
  • SUNSILK HAIR CARE 05 WORKSHOP FOR UNILEVER SINGAPORE RETAILER & UNILEVER STAFF AND PROMOTER.
  • SUNSILK COLOR LOCK 06 WORKSHOP FOR UNILEVER SINGAPORE RETAILER & UNILEVER STAFF & PROMOTER
  • CLEAR SCALP SHAMPOO TRADE LAUNCH 06 FOR UNILEVER SINGAPORE RETAILER & UNILEVER STAFF AND PROMOTER 3 DAYS ( 6 SESSION ) @ INK CLUB BAR RAFFLE DE PLAZA
  • SUNSILK YOGURT SHAMPOO TRADE LAUNCH ( MALAYSIA ) FOR MEDIA & UNILEVER MALAYSIA RETAILER & UNILEVER; STAFF & PROMOTER ( 2 SESSION ) @ ONE UTAMA SHOPPING MALL.
  • DOVE SHAMPOO LAUNCH ROAD SHOW 2006 + EVENT AD. @ KL MALAYSIA @ MID VALLEY MEGA MALL FOR 3 DAYS
  • DOVE SHAMPOO LAUNCH ROAD SHOW 2006 + EVENT AD. @ KL MALAYSIA @ SUNWAY PYRAMIDFOR 3 DAYS
  • DOVE SHAMPOO LAUNCH ROAD SHOW 2006 + EVENT AD. @ PENANG @ GURNEY PLAZA FOR 3 DAYS
  • DOVE SHAMPOO LAUNCH ROAD SHOW 2006 + EVENT AD.@ JOHOR BAHRU @ CITY SQUARE FOR 3 DAYS
  • WORKSHOP & HAIR COLLECTION FOR P&G / WELLA @ SINGAPORE WITH 50 PROFESSIONAL HAIR STYLIST.
  • JOURNEY OF LOVE CHARITY HAIR SHOW FOR P&G/SEBASTIAN 06 @ MANDARIN HOTEL
  • WORKSHOP BACK TO BASIC & HAIR COLLECTION FOR P&G/ CLAIROL PROFESSIONAL @ SINGAPORE WITH 80 PROFESSIONAL HAIR STYLIST
  • HAIR SHOW & WORKSHOP FOR P&G / WELLA AT PHILIPPINES IN 3 DIFFERENT CITY
  • HAIR SHOW & WORKSHOP FOR P&G / WELLA AT INDONESIA JAKARTA
  • ASIA HAIR SHOW & WORKSHOP FOR P&G / WELLA AT HONG KONG
  • WORKSHOP & HAIR COLLECTION FOR L'Oréal PROFESSIONAL AT SINGAPORE
  • HAIR SHOW & WORKSHOP FOR SCHWARZKOPF PROFESSIONAL AT MALAYSIA.
  • COLOR TROPHY HAIR SHOW BY L'Oréal PROFESSIONAL AT GENTING HINGLAND MALAYSIA
  • DAVINES WORLD WIDE HAIR TOUR SHOW & WORKSHOP 03/04/05 AT SINGAPORE
  • DAVINES WORLD WIDE HAIR TOUR SHOW & WORKSHOP 04 AT LOS ANGELAS
  • Michelle Chia
  • Mark Lee
  • Qian Yi Feng
  • Vivian Lai
  • Pornsak
  • Ya Hui
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CELEBRITIES

  • Michelle Chia
  • Quan Yi Feng
  • Lynn Poh
  • Bryan Wong
  • Guo Liang
  • Desmond Koh
  • Mark Lee
  • Ericia Lee
  • Priscella Chan
  • Pornsak
  • Vivian Lai
  • Jeremy Tian
  • Lee Teng
  • Koh Yah Hwee